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The concepts of market orientation and innovation and their interrelationship with business success have been explored from a number of perspectives. However, research in this area has not explored the differences between start-up and mature companies. The research study acquired data from over t...


Lewrick, MichaelOmar, MaktobaWilliams, Jr., Robert L.[Market Orientation and Innovators� Success: an Exploration of the Influence of Customer and Competitor Orientation]Market Orientation and Innovators� Success: an Exploration of the Influence of Customer and Competitor Orientation

Creativity and innovation drive competitiveness in the 21st century enterprises. Dynamic hyper-intensive competitive markets demand widespread innovations from all employees in most global enterprises. Leaders influence and set the contextual environments under which their employees express creat...


Gehani, Ray R.[Individual Creativity and the Influence of Mindful Leaders on Enterprise]Individual Creativity and the Influence of Mindful Leaders on Enterprise

This article explores the innovation phenomenon, from a multidimensional perspective, in two groups of micro and small enterprises of traditional sectors. The analysis considers demand-driven innovations such as product, marketing and market innovations as well as innovations intended to operatio...


Yrigoyen, José Isaac[Explorando Distintos Tipos de Innovación en Micro y Pequeñas Empresas Peruanas]Explorando Distintos Tipos de Innovación en Micro y Pequeñas Empresas Peruanas

This study evaluates the types of innovation that Small and Medium Enterprises (SMEs) associated in networks develop in order to enjoy competitive benefits offered by those networks. The present study developed qualitative multiple case study of two networks from the supermarket sector, one verti...


Rodrigues Alves, RosáliaFigueira, MarianeCarvalho de Castro, CleberYutaka Sugano, JoelSouza Soares, Ari de[Innovation Processes in Small and Medium Enterprises Associated in Networks from the Supermarket Sector]Innovation Processes in Small and Medium Enterprises Associated in Networks from the Supermarket Sector

The aim of this paper is to describe a study into Brazilian academic spin offs that are developing innovative products and services for the sports market, based on the triple helix model. The results show the characteristics of the products and services of the spin offs in the sporting field that...


Terra, BrancaBatista, Luis AlbertoCortines Campos, Sergio RicardoCosta Almeida, Mariza[Interaction Among Universities, Government and Spin-off Companies in a Brazilian Context to Generate Sports Innovation]Interaction Among Universities, Government and Spin-off Companies in a Brazilian Context to Generate Sports Innovation

This paper examines what constrains and what augments innovation in emerging markets, with a focus on the role of venture capital. It analyses what policy options are open to the government to facilitate innovation. To do this it looks at two country case studies: Brazil and South Africa


Tuomi, KristaCastro Neto, Lopo De[Innovation and Venture Capital Policy in Brazil and South Africa]Innovation and Venture Capital Policy in Brazil and South Africa

High mortality rate and an environment in constant change set up a context in which the search for innovation becomes essential to business� longevity. Incubation has been proposed as an alternative to start-up companies, giving support for their development. Seeking to explore which characterist...


Cruz, GuillermoPrates, CarolineSilva Esteves, Priscila[The Incubation Process and the Strengthening of the Firm: a Study in Brazilian Companies]The Incubation Process and the Strengthening of the Firm: a Study in Brazilian Companies

The aim of this study is to characterize the relationships in innovation and business clustering processes in the productive chain of small and medium enterprises (SME) of Brazil. The object of study are SMEs the local procuctive cluster of the shoes in Franca, State of São Paulo. The conceptual ...


Martins Tristão, HélcioOprime, Pedro CarlosJugend, DanielSilva, Sérgio Luis da[Innovation in Industrial Clusters: a Survey of Footwear Companies in Brazil]Innovation in Industrial Clusters: a Survey of Footwear Companies in Brazil

Zawislak, Paulo AntônioBorges, MauroWegner, DouglasSantos, AndreCastro-Lucas, Cristina[Towards the Innovation Function]Towards the Innovation Function

Paletta, Francisco CarlosDias Vieira Junior, Nilson[Information Technology and Communication and Best Practices in It Lifecycle Management]Information Technology and Communication and Best Practices in It Lifecycle Management

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