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The purpose of this paper is to examine the structure and content of mental models associated with the decision to engage in biofortified sweetpotato vine multiplication as a business. The study focused on decentralized vine multipliers from Kenya and Ethiopia. These were stratified by orientatio...


Okello, J.J.Jogo, WellingtonKwikiriza, N.Muoki, P.[Motivations and cognitive models associated with decentralized seed multiplication: Experiences from biofortified sweetpotato vine multipliers in Kenya and Ethiopia]Motivations and cognitive models associated with decentralized seed multiplication: Experiences from biofortified sweetpotato vine multipliers in Kenya and Ethiopia

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