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Autor: Mbogoh, S.G.

The major concern of this study was to assess the relative efficiency of alternative marketing systems for dairy products. A number of partial efficiency criteria were developed. These partial efficiency criteria formed the basis from which the merit and demerits of the alternative marketing syst...


Mbogoh, S.G.[The concept of marketing efficiency, applications and policy implications: A case of dairy marketing in Addis Ababa, Ethiopia]The concept of marketing efficiency, applications and policy implications: A case of dairy marketing in Addis Ababa, Ethiopia

Organisation of the dairy industry and the marketing system in Kenya is highlighted and marketing and pricing of milk in Kenya is discussed. The formal and the informal milk marketing subsystems are also discussed. The Kenya Cooperative Creameries Limited (KCC) handles most of the marketed milk t...


Mbogoh, S.G.Ochuonyo, J.B.O.[Kenya's dairy industry: the marketing system and the marketing and pricing policies for fresh milk]Kenya's dairy industry: the marketing system and the marketing and pricing policies for fresh milk
Autor: Mbogoh, S.G.

This case study examines the marketing system for fresh liquid milk in Addis Ababa and its environs (i.e. the catchment area for fresh milk within a 130 km. radius of the city of Addis Ababa) from the retail end of the system to determine the relative efficiency of alternative marketing systems f...


Mbogoh, S.G.[Marketing efficiency, pricing and policy implications: a case study of milk marketing in Addis Ababa, Ethiopia]Marketing efficiency, pricing and policy implications: a case study of milk marketing in Addis Ababa, Ethiopia
Autor: Mbogoh, S.G.

Identifies and examines dairy marketing policies pursued in dif. countries in sub-Saharan Africa in order to assess how such policies may influence the structure and performance of the markets for dairy products in the region.


Mbogoh, S.G.[Dairy development and internal dairy marketing in sub-Saharan Africa: Performance, policies and options]Dairy development and internal dairy marketing in sub-Saharan Africa: Performance, policies and options

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