Critical success factors in new product development (NPD) in the Brazilian small and medium enterprises (SMEs) are identified and analyzed. Critical success factors are best practices that can be used to improve NPD management and performance in a company. However, the traditional method for iden...
Enlace original:
https://repositorio.uahurtado.cl/handle/11242/2199
Mendes, Glauco H.S.
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Devós Ganga, Gilberto Miller
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[Predicting Success in Product Development: The Application of Principal Component Analysis to Categorical Data and Binomial Logistic Regression]
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Predicting Success in Product Development: The Application of Principal Component Analysis to Categorical Data and Binomial Logistic Regression
